Maya Chen
Founder / Sourcing Lead
Leads supplier relationships, material review, and the standards that shape each collection.
NEW SEASON ARRIVALS
Custom skincare ODM & OEM for overseas brands. Formulas adapt to regional skin characteristics, arid climate and local cosmetic regulatory standards.
We provide full-cycle support from formula R&D, safety testing to market access documents, simplifying cross-border product launch.

Custom skincare formulas designed to fit local consumer skincare habits.
Custom skincare formulations built around regional climate, skin demands and official standards.
Middle East
BY THE NUMBERS
Intense sunlight and dry desert climate bring prominent skin challenges, while demand for premium brightening & sun care keeps rising.
Only formulas suited to arid climate and local regulatory standards will be recommended for Middle East launch.

Team
A small team handles sourcing, content, operations, and customer care so every product has a clear path from maker to daily use.
Founder / Sourcing Lead
Leads supplier relationships, material review, and the standards that shape each collection.
Product Experience
Turns customer questions and field notes into clearer product pages, guides, and support flows.
Operations
Keeps inventory, fulfillment, and after-sales service aligned across launches and restocks.
MARKET OPPORTUNITIES
Strong ultraviolet rays and extreme dryness easily cause pigmentation, dehydration and dull skin.
Consumers favor high-performance brightening, sun protection and long-lasting hydrating products.
Each country has standardized cosmetic notification system, specifications are transparent and traceable..
Luxury retail, pharmacy chains, social media influencers and beauty salons form mature sales network.
FORMULA ORIENTATION
All formulations focus on long-lasting hydration, anti-oxidation, UV defense and fading dullness under strong sunshine..
Highly hydrating cream & serum suited for year-round dry environment.
Gentle formulas targeting dullness and uneven tone caused by strong sunlight.
Broad-spectrum sunscreen suitable for daily outdoor exposure.
We orient all development work around arid climate skin demands and official regulations to simplify brand expansion into the Middle East.
Why customers come back
Every product is chosen around a simple standard: it should feel good in hand, solve a real daily problem, and still look considered after years of use.
We favor sturdy textiles, solid hardware, refillable vessels, and finishes that can handle daily use without feeling disposable.
Each collection starts with a familiar use case: the commute, the kitchen counter, the weekend bag, or the desk that never stays empty.
Clear shipping windows, straightforward returns, and practical care notes make the purchase feel easy before and after delivery.